Comments on: Search engine marketing – Process & Framework

By: SEOP.com

SEOP.com — Mon, 24 May 2010 13:41:10 +0000

Thanks for the tips! Simple and basic but I bet these are very effective.

By: Club Penguin

Club Penguin — Sun, 21 Feb 2010 11:02:56 +0000

Some great advice for me here! I think this could help me get my site up a few spots in google if I follow it correctly for a while.

By: joshklein

joshklein — Wed, 01 Jul 2009 11:02:27 +0000

My pleasure. Thanks for stopping by, Justin.

By: joshklein

joshklein — Wed, 01 Jul 2009 07:02:27 +0000

My pleasure. Thanks for stopping by, Justin.

By: SEO Blog

SEO Blog — Wed, 24 Jun 2009 04:38:21 +0000

Awesome search engine strategy! Thanks for a great read!

By: SEO Blog

SEO Blog — Wed, 24 Jun 2009 00:38:21 +0000

Awesome search engine strategy! Thanks for a great read!

By: abrudtkuhl

abrudtkuhl — Fri, 13 Feb 2009 03:23:59 +0000

I still deal with that… But up font I say – “just so you know, you get what you pay for”… luckily I have WordPress and 1million themes to help

By: joshklein

joshklein — Fri, 13 Feb 2009 03:21:49 +0000

I used to have that problem when I was a freelance web developer. The expectation of building a website for $500 really ruined the whole game for me :P

By: abrudtkuhl

abrudtkuhl — Fri, 13 Feb 2009 03:17:57 +0000

Totally agree and we are finding the same thing…

Yea the perception of instantaneous results are from those internet marketing/seo spammers who claim “for $300 we can get your site to the top of google search results”… These businesses take that perception to *real* web strategy / SEM consultants and are instantly disappointed when we say that we can't guarantee anything and depending on your niche it's likely to take many months to see any results.

Luckily I've not had to work with any F500's but have had to work with some institutions tied with the local/state government who have to run a proposal through the red tape just to upload a YouTube video…

By: joshklein

joshklein — Fri, 13 Feb 2009 03:10:17 +0000

Thanks Andy. The "this can take months, years" thing scares people, but I think people need to have it driven into their head that search engine marketing isn't some magical voodoo art form (mixed metaphors anybody?) relegated to the corner of the web. This is totally mainstream, and not at all easy.

I mean, you have Fortune 500's spending significant portions of their million dollar digital ad budgets on search. The cool thing is that these companies are actually pretty terrible at search engine marketing, because it mostly costs time (as opposed to money), and there is tons of red tape for getting content out there (will the lawyers approve?). Trust me, I've tried.

This makes search engine marketing a big opportunity for the little guy, and I wish more people took advantage of it that way.